Minor to debut Colbert Collection in Asia and UK
The group this week signed two new resort properties in Thailand in partnership with Rasa Group, Colbert Collection Koh Samui and Avani Koh Phangan.
The dual signing comes after last week’s announcement of the Colbert Collection’s arrival in the UK with The WestDill Mayfair Hotel London, set to open in Q4 2026.
“Colbert Collection brings together independent properties under a shared philosophy centred on cultural connection, culinary storytelling and a strong sense of place,” the group stated.
Its London hotel launch is with owning group, Royal Group of Companies Singapore, and will see the former NatWest bank and offices and being converted to the hotel.
Located in Piccadilly in central London, the five-star property will offer 50 guest rooms and suites across six floors, in addition to a restaurant and bar.
The new Asia property is located on Chaweng Beach, Colbert Collection Koh Samui will become the first property under the brand in Asia and offer 32-keys at the beachfront resort. Currently operating as Buri Rasa Village Samui, it will transition to Minor Hotels management on 1 May 2026, with rebranding scheduled for Q1 2027 following an extensive renovation programme.
The resort will offer an intimate, design-led experience shaped by its beachfront setting, with facilities including multiple culinary opportunities, swimming pool, fitness centre and spa.
On neighbouring Koh Phangan, Minor Hotels has signed Avani Koh Phangan, a 63-key beachfront resort located on Thong Nai Pan Noi Beach. Currently operating as Buri Rasa Village Phangan, the resort will transition to Minor Hotels management on 1 May 2026, with full rebranding to Avani scheduled for Q1 2027 following a phased renovation.
The resort will feature a range of room categories including pool access and oceanfront options, alongside relaxed dining venues, a beachfront swimming pool, AvaniKids club, and AvaniFit gym. Located adjacent to Anantara Rasananda Koh Phangan Villas, the property will further strengthen Minor Hotels’ presence on the island.
Dillip Rajakarier, CEO of Minor Hotels and Group CEO of Minor International, commented, “This dual signing represents a strategic step in expanding our presence in Southern Thailand across both our premium lifestyle and soft brand segments. Introducing Colbert Collection to Asia in Koh Samui and strengthening our resort portfolio in Koh Phangan with Avani allows us to further diversify our offering in destinations that continue to see strong international demand.”
Rapi Pinijchob, CEO of Rasa Group, added, “We are truly excited to deepen our long-standing partnership with Minor Hotels through these two exceptional projects. Koh Samui and Koh Phangan are not only iconic destinations, but also markets with tremendous, untapped potential for the next phase of high-quality tourism growth. With the introduction of Colbert Collection and Avani, we are not simply adding brands – we are shaping experiences that will redefine how these destinations are positioned on the global stage.”