A by Adina sets sail to Europe with Vienna hotel to open next year
The flagship A by Adina Vienna Danube Hotel will be located inside Austria’s tallest residential tower, the award-winning riverfront precinct, Danubeflats.
The Australian brand’s expansion into Europe comes three years on from its launch and coincides with development approval of a Sydney property – the 204-key A by Adina Sydney Central – as part of Australia’s biggest innovation district, Tech Central.
A by Adina will offer 108 premium apartments – a mix of studio (23sqm) and two-bedroom offerings (64sqm) – as well as a bar, cocktail lounge and restaurant complete with a terrace overlooking the Danube River.
The hotel – which was originally intended to operate as an Adina hotel – will also feature a fourth-floor wellness area including a gym, pilates/yoga room, two saunas, quiet room, wellness bar, as well as a panoramic heated infinity pool overlooking St. Franziskus Church and the Reichsbrücke.
“From our initial launch in Australia in 2021, we have always envisioned and planned to introduce this premium hotel living brand into new markets, so a move into Europe was the natural next step for us,” said TFE Hotels CEO, Antony Ritch.
“Whilst our A by Adina Sydney guests are wowed by the Sky Lobby and the spectacular views from Dean and Nancy on 22 over Sydney’s CBD, guests to A by Adina Vienna Danube will naturally gravitate to the spectacular infinity pool, overlooking the Danube River across to St. Franziskus Church in Vienna’s old town.”
Local owner/developers S+B Gruppe and Soravia will work together with BWM Designers and Architects to deliver the project.
Adina Europe Chief Executive Officer, Asli Kutlucan, said the Vienna hotel will build on the solid foundations that TFE Hotels and the Adina brand have established in the premium apartment segment in Europe.
“Adina Hotels was the very first Australian hotel brand to enter the European Market, some 15 years ago,” said Kutlucan.
“So, it’s exciting to see the elevation of this brand – a sort of ‘sophisticated coming of age’ if you will – with the launch of A by Adina into Europe.
“When you step inside an A by Adina, you’ll find that perfectly suited balance between a hotel and a private apartment in the city.
“We want the entire experience at A by Adina Vienna Danube to be understated, but impactful.”
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