Hip voco hotels brand set for New Zealand debut in Auckland
The voco Auckland City Centre hotel will incorporate all the elements of the “voco life”, including 200 guest rooms that are designed around the ‘Me Time’ concept with premium beds for a quality sleep experience, superior showers, innovative lighting and user-friendly technology. Beyond guest rooms, the hotel will feature an all-day restaurant and bar, and guest gym.
Located in the heart of Auckland’s central business district, at the corner of Albert and Wyndham Street, voco Auckland City Centre will not only look different, but will also have a distinctive vibe.
It will feature fresh, natural and modern design; bringing the outdoors inside and offering playful and energising workspaces, dining and social areas, natural outdoor spaces. It will also feature design and technology elements to enable guests to maintain the balance they desire every day.
The property was originally announced as an EVEN Hotel in 2017, however following IHG’s launch of voco in 2018 it became clear that the new brand would not only resonate with the colourful, unstuffy and laid-back Kiwi spirit, but also that its ‘tread light’ philosophy made it a perfect fit with Pro-invest’s culture of environmental governance, which includes a commitment to targeting high energy efficiency ratings across its portfolio.
“voco celebrates the individuality of the hotel, stunning location and local people, with each stay tailored to deliver a unique and memorable experience to guests from New Zealand and all around the world,” said IHG’s Managing Director – Australasia & Japan, Leanne Harwood.
The property will be dual-branded, sharing its site with an IHG-branded cousin, the 294-room Holiday Inn Express Auckland City Centre. The two hotels will have separate branding and guest entrances, but will share facilities to provide a better guest experience.
The signing of voco Auckland City Centre continues the rapid growth of the brand since it launched in June 2018, complementing voco hotels in Australia’s Gold Coast, Yarra Valley, Hunter Valley, Melbourne and Sydney. Its sustainability milestones at existing voco hotels in Australia include more than half a million plastic bottles recycled so far to make voco bedding, locally-sourced food, more than 300,000 bees producing honey and honeycomb for the restaurants, and paperless check-out.
IHG currently has 51 hotels operating under four brands in Australasia, including: InterContinental, Crowne Plaza, Holiday Inn, voco and Holiday Inn Express, with another 35 in the pipeline, including Hotel Indigo.