rin Oriental currently operates 10 hotels across Greater China. The Group’s original flagship, The Mandarin, opened in Hong Kong in 1963, while most recently Mandarin Oriental Qianmen, Beijing, opened on October 12, 2024. The group’s pipeline of hotels in China includes properties in Tianfu in Chengdu, Hangzhou, and Nanjing. “Chinese travellers are some of the most sophisticated and discerning in the world – they continue to be among the most important customers to us as we accelerate our growth plans internationally over the next ten years,” said Group Chief Executive, Laurent Kleitman. “Our new strategy will ensure that we are able to offer an elevated luxury experience to our guests with unparalleled service and innovative experiences which will feel truly unique in the marketplace.” Mandarin Oriental currently has 28 hotels and resorts in addition to 18 residences in development around the world. Upcoming development include a trio of boutique properties in Japan, strategically located around the Seto Inland Sea in Setouchi, and a luxury hideaway resort with private residences on Bali’s Bukit peninsula. The Asia region continues to be a strong source of growth for Mandarin Oriental Hotel Group. In H1 2024, the group posted a 13% increase in combined total revenues of hotels under management in Asia, the highest of its regions, and RevPAR (revenue per available room) in Asia grew at more than double the rate of other regions. Kleitman recently unveiled a global growth strategy focused on elevating the group’s luxury credentials, accelerating global expansion, and innovating with brand-led, guest centric experiences and a more efficient operating framework. “I am delighted to be able to deliver this new vision for Mandarin Oriental: ‘Fans of the Exceptional, Every Day, Everywhere’,” said Kleitman. “It is one that will power the evolution of our guest offering for the next 10 years. “Mandarin Oriental embodies the core tenets of enduring luxury in the fast-changing world of global hospitality: legendary service, a relentless commitment to excellence, and a unique heritage combined with a constant innovation of the guest experience. “We are also excited to bring the world of Mandarin Oriental to more of the most beautiful, inspiring, and vibrant destinations across the world. “Luxury has always been about creating desirability and memorable experiences. We treasure the preciousness of every moment spent with us and will continue to surprise and delight people at every opportunity – from our guests to our incredible colleagues, to our partners, to the communities where we operate. “We have begun this new chapter by sharing the new strategy with our 15,000 colleagues and our partners who are central to the delivery of the vision, and I am delighted that they have responded so strongly.” Mandarin Oriental plans to introduce an app to improve guest communication with teams, and will roll out its famous cake shops to more of its hotels around the world. Employees will be offered a paid day off to volunteer, an initiative which has resulted in over 52,000 hours spent giving back to local communities in 2023 alone, a 150% increase over the prior year. “Our strategy for growth will enable us to forge new and stronger partnerships, plan for the long-term, and make meaningful contributions to communities where we can have the greatest impact – all essential tenets of luxury hospitality,” Kleitman said. “Sustainable and enduring luxury is about creating the time and space for the most precious experiences and relationships – with the world and with each other.  Indeed, we believe diverse perspectives – combined with an inclusive culture and equitable opportunities – stimulate innovation, increase organisational agility and strengthen resilience to disruption. “We are proud that our workforce represents more than a hundred different nationalities. We deliberately foster a workplace where all colleagues can freely express themselves and their backgrounds.  Taken together, this team and this strategy put Mandarin Oriental in an exciting position to take a leading role in the luxury hotel industry in the years ahead.”