Sip up: Scapegrace launches a brilliant virtual gin masterclass

by James Wilkinson

New Zealand’s stylish and tasty Scapegrace Black Gin has launched a brilliant collaboration with Australia’s first dedicated digital mixologists, Box Bar, to offer tastings with a virtual twist.

Scapegrace’s Marketing Director, Mark Neal, says the new experiences in partnership with Box Bar, the the dedicated digital bar born within the Sydney-based venue The Fox Hole, are about taking drinkers on a virtual gin journey.

“Scapegrace Black is such a unique product which has taken the world by storm with its naturally black hue, distinct taste, and colour changing properties,” he says.

“When the opportunity came about to partner with the legends from Box Bar, we couldn’t think of a better opportunity to bring the party to your house.”

Championed as the world’s first natural black gin, Scapegrace, which is distilled in Christchurch, is carefully curated using organic botanicals (aronia berry, saffron, pineapple, butterfly pea, sweet potato), to produce that very distinct and ominous black hue, which changes colour when mixed.

Alongside the Scapegrace Black samples and a cocktail guide, anyone to place an order through Box Bar and have the Scapegrace Black Box delivered to their door, will be granted access to a one-off gin masterclass on September 4 hosted by Mikey Ball, Scapegrace Ambassador and Creator of Scapegrace Black, and James Harvey-Fiander, Chief Experience Officer at Box Bar.

An insight into the art of cocktail creation from in-house mixologists and distillers themselves, this one hour session [on September 4 at 4pm] will showcase signature serves of Scapegrace Black and highlight the colour-changing properties of the unique craft gin.

“In 2020, the world changed so we did too,” says Harvey-Fiander. “The way we connect with other people and enjoy a drink has changed forever – so we created Box Bar, Australia’s first dedicated digital bar.

“We think you ought to be able to try new and interesting drinks wherever you are. And when it comes to interesting drinks, Scapegrace Black felt like the epitome; a perfect match to share unique spirits and stories with our customers.”

The limited-edition Scapegrace Black Box is available for purchase now (for AU$55 plus shipping), ahead of the masterclass taking place September 4 at 4pm.

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