The exciting, new Signia by Hilton brand made a stunning Georgia debut earlier this year with the opening of Atlanta’s largest ground‑up hotel development project in 40 years and since then the property has been a major winner for business travellers.

The 976-room Signia by Hilton Atlanta, the first new build and Georgia hotel for the Signia by Hilton brand, is one of the most exciting developments Atlanta has ever seen for its style, location, sophistication and hospitality.

Quickly becoming a signature landmark and economic catalyst on the city’s west side, Signia by Hilton Atlanta is owned by Georgia World Congress Center Authority (GWCCA) and forms part of the Authority’s Championship Campus, North America’s largest combined convention, sports, and entertainment destination, which also includes Georgia World Congress Center, Mercedes-Benz Stadium and Centennial Olympic Park.

Built on the repurposed foundation of the Georgia Dome, the hotel features eight food and beverage experiences, plus a spa, beauty bar, rooftop pool and fitness center, more than 100,000 square feet of flexible meeting space (including the largest hotel ballroom in Georgia), a grand outdoor event deck and lawn, and the impressive Club Signia.

“Signia by Hilton offers the world’s best meetings and events, a vibrant atmosphere, exceptional amenities and personalised service catered to the needs of today’s global traveler,” said Hilton President and CEO, Chris Nassetta.

“We have been excited to introduce this brand to our extensive portfolio in Atlanta, a dynamic destination that continues to play an important role in Hilton’s growth, and are proud of the positive impact this hotel will have on the community through local job creation partnerships and incremental convention and leisure business.”

Atlanta is an incredibly important market for Nassetta’s chain. It represents Hilton’s largest market globally by number of hotels with a portfolio of 136 hotels across 13 brands welcoming travelers to the destination, plus in Atlanta, Hilton also has a pipeline of more than 40 hotels in various stages of design and construction.

Signia by Hilton Atlanta was developed by Boston-based Drew Company, with Gensler as the architect and interior designer, and a joint venture between Skanska and SG Contracting as the general contractor. As the tallest building on the west side of Atlanta, the 42-story, 1.25 million square foot property is enveloped in wall-to-wall glass, offering panoramic views of downtown Atlanta, an inspiring and curated art collection, and inviting spaces.

Upon entering Signia by Hilton Atlanta, guests can expect an impressive sense of arrival and personalized service from check-in to check-out. Travelers are welcomed into a modern, open-concept and naturally lit lobby, adorned with elevated fixtures and furniture that is stylish and comfortable, the perfect place for gathering and connecting.

All guest rooms at Signia by Hilton Atlanta offer spectacular floor-to-ceiling windows with panoramic views and reflect the warmth and refinement of Southern luxury, featuring a combination of earth toned-fabrics, rich wood and rattan textures, and brass finishes.

The colors and materials are inspired by the building’s unique location in the city, paying homage to some of the most historically important and culturally significant neighborhoods in Atlanta.

Shades of amber, deep brown, soft beige, and slate blue evoke a subtle sophistication, while black and metallic details bring an understated modern twist. Together, these design elements invite guests to celebrate the distinguished style of Southern hospitality through a timeless look that is both stylish and functional.

The hotel features 976 guest rooms, including 70 suites, and up to 80 Club Signia rooms, available only as an exclusive guest experience, and additional specialty room types with Peloton bikes in-room and dedicated wellness rooms.

Guest rooms feature a variety of amenities including a walk-in rain shower, a relaxing Serta Perfect Sleeper bed, Nespresso machines, NEST amenities, steamers, umbrellas, robes and slippers, custom lighting and modern technology.

Guests also have access to the latest technology including Connected Room, where guests have the ability to control the lights, TV and more from their mobile device or the TV remote. Via the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone.

Inspired by private membership clubs, Club Signia is an immersive luxury experience that provides discerning guests with the finest hospitality and attentive service that’s a step ahead. Guests who book Club Signia gain a multitude of extras, including a dedicated Club Ambassador, access to Club Signia elevated guest rooms, early check-in and late check-out, premium Wi-Fi, and access to the exclusive Club Signia lounge that features all-day food and beverage offerings including club-style cocktail service, chef demonstrations and made-to-order snacks and small plates.

For those keeping up with their wellness routine while on the road, guests can choose rooms with Peloton Bikes in-room, or opt for one of the 11 wellness rooms, outfitted with amenities centered on Hilton’s wellness pillars – sleep, movement, nourishment, spa and mindfulness like air purifiers, aromatherapy infusions, a SleepHub and more in-room.

At the heart of the Signia by Hilton brand lies an emphasis on exceptional dining experiences, from chef-driven concepts to stylish bars. At the helm of the hotel’s talented culinary team are Director of Food and Beverage Jacob Linzey, Executive Chef Christian Quiñones and Executive Pastry Chef Daniella Lea Rada who oversee Signia by Hilton Atlanta’s eight next-level food and beverage experiences, featuring locally and regionally sourced ingredients.

Signia by Hilton was developed based on meeting planner feedback, to create the ideal experience for meeting planners and their attendees. Signia expertly pairs the capabilities and services to host the world’s best meetings and events, with exceptional stays in sought-after gateway cities and resort destinations.

Signia by Hilton Atlanta brings the brand’s vision to life with a space for every occasion, offering more than 100,000 square feet of meeting and events space, including the largest hotel ballroom in Georgia, a flexible social ballroom for small weddings or multi-day celebrations, company parties, conference sessions and more.

Striving to provide flexibility to meeting planners as well as differentiated spaces that inspire, engage and energize attendees, the hotel offers three additional boardrooms with Mercedes-Benz Stadium views, perfect for private and executive meetings.

Event organizers and meeting planners also have access to more than 30,000 square feet of outdoor space, including an event deck and an event lawn. Guests have direct access to Georgia World Congress Center via a pedestrian walkway, allowing convention guests prime access to GWCC’s Georgia ballroom and breakout rooms throughout their stay.

Signia by Hilton Atlanta offers a wide range of premium wellness and leisure amenities suited to the needs of every guest. Keeping in mind wellness means something different to each individual, Signia has the programs, partnerships and facilities designed to help guests be at their best – whether maintaining their routine while on the road or pampering themselves for a special occasion.

Signia by Hilton Atlanta features an entire floor dedicated to wellness, a state-of-the-art fitness center, a lavish spa, beauty bar, and an outdoor rooftop complete with a pool and lounge that overlook Mercedes-Benz Stadium.

For fitness enthusiasts, the hotel has a state-of-the-art fitness center with yoga stations, Peloton Bikes, Technogym equipment, group fitness classes and more. Plus, with nearby access to the city’s top biking and running trails, guests can truly enjoy an inspiring and holistic wellness experience.

Signia by Hilton Atlanta is part of the curated and growing Signia by Hilton portfolio of hotels, which also includes Signia by Hilton Orlando Bonnet Creek, Signia by Hilton San Jose and the upcoming debut of Signia by Hilton Indianapolis, slated to open in late 2026.

ESSENTIALS: GETTING TO ATLANTA

The best way of getting to Atlanta in comfort and style.

United’s brilliant Polaris Business Class cabin

WAYFARER recommends flying to Atlanta on United Airlines, which offers daily flights to the city from across America (including Denver, Houston, Los Angeles and San Francisco) and around the world.

Book a ticket on the long-haul sector in United’s Polaris Business Class cabin, which features flatbed seats, pyjamas (on flights over 12 hours), all-new Saks Fifth Avenue bedding and onboard amenities from Therabody – including a kit that features an eye serum, face spray, hand cream and cleansing towelette exclusive to United customers – alongside fantastic inflight food and drinks (including an a new, brilliant wine menu), premium noise-reducing headphones and fantastic inflight hospitality.

It’s an exciting time for United, with the carrier dramatically increasing Asia-Pacific and European services and debuting new United Clubs across the network.