This collaboration marks a significant milestone for two of Hong Kong’s most recognised home-grown brands, underscoring their shared commitment to supporting local cultural creativity and elevating the city’s arts and culture on the global stage.
Cathay has been WestK’s Travel Partner since 2023, supporting its world-class arts and cultural exhibitions and performing arts programmes through the provision of passenger and cargo services.
Coinciding with Cathay’s 80th anniversary this year, the new art livery ingeniously combines WestK’s “Where Art Comes Alive” brand vision with Cathay’s commitment to creating an elevated and meaningful customer experience under its “Move Beyond” ethos, further solidifying both parties’ shared long-term commitment to advancing the development of Hong Kong’s arts, culture and creative industries.

“For eight decades, Cathay has grown alongside Hong Kong,” said Cathay Group Chief Executive Officer, Ronald Lam.
“As we mark ‘80 Years Together’ with our home city, we are honouring our heritage with the return of our classic ‘lettuce leaf sandwich’ livery on our Airbus A350 and Boeing 747 aircraft, while also embracing the future with a vibrant modern art livery on our Boeing 777-300ER aircraft.
“In partnership with WKCDA and through ‘The Spirit of Hong Kong’ livery, we aim to support outstanding local artistic creativity and showcase the unique culture and spirit of Hong Kong to audiences around the world.
“Through our investment of well over HK$100 billion into our fleet, cabin products, lounges and digital innovation, we will continue to win hearts and strengthen Hong Kong’s status as a leading international aviation hub — moving our city, customers and team forward together.”